Who is the Brand - Personal Branding in Wine with Boroka Csabi

𝗪𝐡𝐨 𝐢𝐬 𝐭𝐡𝐞 𝐁𝐫𝐚𝐧𝐝? - this was my question to 𝐁𝐨𝐫𝐨𝐤𝐚 𝐂𝐬𝐚𝐛𝐢, personal branding expert and Founder of 𝐘𝐨𝐮 𝐀𝐫𝐞 𝐓𝐡𝐞 𝐁𝐫𝐚𝐧𝐝 (Te Vagy a Brand - in Hungarian) on a recent 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐋𝐢𝐯𝐞 𝐰𝐞𝐛𝐢𝐧𝐚𝐫 and this episode of 𝐅𝐢𝐧𝐞𝗪𝐢𝐧𝐞𝐓𝐨𝐌𝐞 - 𝐓𝐡𝐞 𝗪𝐢𝐧𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐏𝐨𝐝𝐜𝐚𝐬𝐭 is the recording of that event. We discussed personal branding in wine.

 

Timestamps:

00:00 Intro

01:04 How Boroka became a personal branding expert

07:45 Brand vs Personal Brand

12:08 Why personal branding is more important than ever before?

18:06 Can anyone build a personal brand? - If so, what are the fundamentals of it?

39:22 Are influencers 'Personal Brands' and when do they become one

47:13 Why Dubai?

50:59 Outro and Call to Action ⁣

 

You can find out more about Boroka's business on https://tevagyabrand.hu

 

𝐀 𝐛𝐢𝐭 𝐚𝐛𝐨𝐮𝐭 𝐦𝐞 - 𝘞𝘪𝘯𝘦 𝘪𝘴 𝘚𝘵𝘰𝘳𝘺𝘵𝘦𝘭𝘭𝘪𝘯𝘨 𝘣𝘺 𝘵𝘩𝘦 𝘎𝘭𝘢𝘴𝘴⁣ ⁣

 

I am the founder of 𝐅𝐢𝐧𝐞𝗪𝐢𝐧𝐞𝐓𝐨𝐌𝐞.𝐜𝐨𝐦 - a London based 𝗪𝐢𝐧𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐂𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐧𝐜𝐲 with over a decade of experience in the UK and international wine trade.⁣ ⁣

"𝘞𝘦 𝘩𝘦𝘭𝘱 𝘸𝘪𝘯𝘦𝘳𝘪𝘦𝘴 𝘢𝘯𝘥 𝘸𝘪𝘯𝘦 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴𝘦𝘴 𝘨𝘳𝘰𝘸 𝘣𝘺 𝘭𝘦𝘷𝘦𝘳𝘢𝘨𝘪𝘯𝘨 𝘵𝘩𝘦 𝘱𝘰𝘸𝘦𝘳 𝘰𝘧 𝘋𝘪𝘨𝘪𝘵𝘢𝘭 𝘔𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨, 𝘚𝘵𝘰𝘳𝘺𝘵𝘦𝘭𝘭𝘪𝘯𝘨 𝘢𝘯𝘥 𝘞𝘪𝘯𝘦 𝘛𝘢𝘴𝘵𝘪𝘯𝘨 𝘌𝘷𝘦𝘯𝘵𝘴."⁣ ⁣

Our background and experience in wine marketing, product development, importing, sales, operations and event management creates our unique offering and provides value to our clients.⁣ ⁣

 

𝗪𝐞 𝐨𝐟𝐟𝐞𝐫 𝐭𝐡𝐞 𝐟𝐨𝐥𝐥𝐨𝐰𝐢𝐧𝐠 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐭𝐨 𝐜𝐥𝐢𝐞𝐧𝐭𝐬 𝐰𝐨𝐫𝐥𝐝-𝐰𝐢𝐝𝐞:⁣ ⁣

- Branding & Creative⁣

- Digital Marketing⁣

- Brand Management ⁣

 

𝐅𝐨𝐫 𝐦𝐨𝐫𝐞 𝐢𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧 𝐩𝐥𝐞𝐚𝐬𝐞 𝐟𝐞𝐞𝐥 𝐟𝐫𝐞𝐞 𝐭𝐨 𝐠𝐞𝐭 𝐢𝐧 𝐭𝐨𝐮𝐜𝐡 𝐚𝐭 https://www.finewinetome.com/pages/about

𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 - https://www.linkedin.com/finewinetome

𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦 - https://instagram.com/finewinetome⁣/

𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 - https://www.facebook.com/finewinetome/

𝐓𝐢𝐤𝐓𝐨𝐤 - https://www.tiktok.com/@finewinetome

 

I also founded 𝐃𝐚𝐝𝐝𝐲 𝗪𝐢𝐧𝐞 𝐂𝐥𝐮𝐛, 𝐚 𝐒𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐥𝐞 𝐅𝐚𝐬𝐡𝐢𝐨𝐧 𝐁𝐫𝐚𝐧𝐝 𝐟𝐨𝐫 𝗪𝐢𝐧𝐞 𝐋𝐨𝐯𝐞𝐫𝐬.

⁣Please check out Daddy Wine Club if you love comfy hoodies, t-shirts and jumpers and if you also care about the environment.

 

Sustainability is important: 𝘢𝘭𝘭 𝘋𝘢𝘥𝘥𝘺 𝘞𝘪𝘯𝘦 𝘊𝘭𝘶𝘣 𝘤𝘭𝘰𝘵𝘩𝘪𝘯𝘨 𝘪𝘴 𝘮𝘢𝘥𝘦 𝘧𝘳𝘰𝘮 𝟷𝟶𝟶% 𝘤𝘦𝘳𝘵𝘪𝘧𝘪𝘦𝘥 𝘰𝘳𝘨𝘢𝘯𝘪𝘤 𝘤𝘰𝘵𝘵𝘰𝘯 𝘪𝘯 𝘢 𝘧𝘢𝘤𝘵𝘰𝘳𝘺 𝘸𝘩𝘪𝘤𝘩 𝘶𝘴𝘦𝘴 𝘳𝘦𝘯𝘦𝘸𝘢𝘣𝘭𝘦 𝘦𝘯𝘦𝘳𝘨𝘺. 𝘞𝘦 𝘴𝘩𝘪𝘱 𝘵𝘰 𝘮𝘰𝘴𝘵 𝘤𝘰𝘶𝘯𝘵𝘳𝘪𝘦𝘴 𝘪𝘯 𝘵𝘩𝘦 𝘸𝘰𝘳𝘭𝘥 𝘢𝘯𝘥 𝘸𝘦 𝘥𝘰 𝘪𝘵 𝘪𝘯 𝘱𝘭𝘢𝘴𝘵𝘪𝘤-𝘧𝘳𝘦𝘦 𝘱𝘢𝘤𝘬𝘢𝘨𝘪𝘯𝘨. 𝘈𝘭𝘭 𝘤𝘭𝘰𝘵𝘩𝘦𝘴 𝘤𝘢𝘯 𝘣𝘦 𝘴𝘦𝘯𝘵 𝘣𝘢𝘤𝘬 𝘵𝘰 𝘣𝘦 𝘳𝘦-𝘮𝘪𝘭𝘭𝘦𝘥 𝘰𝘯𝘤𝘦 𝘵𝘩𝘦𝘺 𝘸𝘰𝘳𝘯 𝘰𝘶𝘵 𝘢𝘯𝘥 𝘪𝘯 𝘳𝘦𝘵𝘶𝘳𝘯 𝘸𝘦 𝘨𝘪𝘷𝘦 𝘺𝘰𝘶 𝘴𝘵𝘰𝘳𝘦 𝘤𝘳𝘦𝘥𝘪𝘵 𝘵𝘰 𝘨𝘦𝘵 𝘯𝘦𝘸 𝘰𝘯𝘦𝘴. 𝘌𝘷𝘦𝘳𝘺𝘵𝘩𝘪𝘯𝘨 𝘪𝘴 𝘮𝘢𝘥𝘦 𝘵𝘰 𝘰𝘳𝘥𝘦𝘳, 𝘴𝘰 𝘵𝘩𝘦𝘳𝘦 𝘪𝘴 𝘯𝘰 𝘸𝘢𝘴𝘵𝘦.

 

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